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Some key case studies



Australian Dairy Foods magazine

adf-feb-10-cover.jpg

Australian Dairy Foods is a bi-monthly magazine published by the Dairy Industry Association of Australia.

It covers the full spectrum of issues affecting the post-farmgate dairy industry in Australia, with the latest news, company profiles, conference coverage, new technology, equipment and services, environmental issues, training and education, and much more.

In 2008, the magazine received a TABBIE award, an international business-to-business magazine award, for its news coverage.

SUBStitution's involvement with the magazine covers the full gamut of production, from content planning, writing, conference coverage through editing, proofreading and advertising sales to print management and distribution.

 

‘Knowledge Harvest’ projects

Land Water and Wool CoverOver recent years, SUBStitution has been part of a number of project groups providing specialist ‘knowledge harvest' skills to Australian Research and Development Corporations.

Typically, these ‘harvests' identify the core findings of long-term, multi-project research investments. The final products provide relevant, targeted messages in easily accessible formats.

Examples:

  • ‘Land, Water & Wool: Managing for Sustainable Profit',
  • ‘Grain & Graze - Managing Complex Systems'.
 

Australian Journal of Dairy Technology

ajdt-2010-cover.jpgThe Australian Journal of Dairy Technology is a peer-reviewed journal published by the Dairy Industry Association of Australia.

dsws-logo.jpgEach year, a special issue of the Journal is dedicated to the proceedings of the international Dairy Science World Series conference. The full published proceedings are made available to the delegates on the first day of the conference.

Anyone involved in conference organising will appreciate the logistical challenge of managing papers for each of the 30-40 speakers through submission, review, revision, layout and proofing within tight deadlines.

 

Dairy Australia National Extension Projects

The Incalf Book coverDairy Australia, the industry's peak services body, has been a leader in providing proven management information to dairy farmers in areas with specific potential for improved performance.  SUBStitution has providing editing, design and layout services, capitalising on our substantial experience in agricultural communications.

Examples:

  • Countdown Downunder,
  • InCalf,
  • Top Fodder.
 

Quotables

There is no great writing, only great rewriting.

- Justice Brandeis